In a pioneering move in the Indian insurance landscape, Bajaj Life and Inka Insurance have announced an exclusive collaboration to launch Inkapreneur, a specially designed life insurance solution that finally addresses one of the most overlooked challenges faced by founders.

Unlike salaried professionals, most entrepreneurs struggle to secure life insurance because the traditional financial underwriting process fails to recognize their unconventional income patterns. Many founders either do not draw formal salaries or their remuneration doesn’t reflect their true business value, making them ineligible under standard underwriting norms.

Recognizing this gap, Inka has collaborated with Bajaj Life to make available Inkapreneur, a unique offering that redefines financial underwriting for founders. The solution simplifies the need for traditional financial documentation, ensuring that entrepreneurs can now access life insurance protection quickly, fairly, and without bureaucratic hurdles.

“As founders, we understand this struggle firsthand. The system often undermines entrepreneurs simply because their income doesn’t fit into conventional salary brackets. With Inkapreneur, we’ve partnered with Bajaj Life to challenge that norm and make life insurance truly inclusive for the people driving India’s innovation economy,” said Vaibhav Kathju, Founder of Inka Insurance.

"Our focus has always been on making insurance more accessible, inclusive and relevant across every segment of society. Through our partnership with Inka Insurance and the launch of Inkapreneur, we’re extending our commitment to enabling the Life Goals of millions of Indians, this time by empowering the country’s founders. The solution addresses traditional barriers and offers protection that truly reflects the dynamic nature of entrepreneurial income,” said Dheeraj Sehgal, Chief Distribution Officer Institutional Business, Bajaj Life.

This exclusive collaboration underscores Inka’s commitment to solving real-world financial barriers through trust, empathy, technology, and collaboration. Inkapreneur marks a significant step toward making India’s insurance ecosystem more adaptive to the evolving entrepreneurial landscape.